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Where Brands, Artists, and Objects Meet

Odd One In partners with artists, galleries, brands, and cultural institutions to transform contemporary art into collectible objects designed to live beyond the wall. From gallery-exclusive merchandise and artist editions to large-scale brand collaborations, we specialize in creating emotionally resonant objects that feel thoughtful, culturally relevant, and deeply collectible.

We work across figurines, blind boxes, plush, accessories, home objects, packaging, and retail experiences, helping artists and partners bring their worlds into everyday life through design-forward storytelling and production.

Featured Artists

Email hi@playoddonein.com for full artist roster.

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Shih-han Huang (Taiwan)

Creator of Mafia Bunny and Han Han. A new-generation artist and designer toy creator, her work spans painting, sculpture, and contemporary pop art. Best known for her “cats in disguise” characters.

Yoshikatsu Ikeuchi (Japan)

Yoshikatsu Ikeuchi is a Kyoto-born composer and visual artist whose practice moves between music, painting, and atmospheric image-making. Ikeuchi currently works with Tang Contemporary Art and is partcipating in Art Basel Hong Kong and Art Basel Paris.

HIZGI (Japan)

HIZGI is an illustrator dedicated to creating the cutest girls in the world. Drawing from a unique blend of fetish and kawaii aesthetics, she creates original characters through which she projects aspects of herself, developing a distinctive and highly personal visual world.

Matsui (Japan)

Matsui is a Japanese-born illustrator who was born in Aichi, Japan and now lives in Gifu. His creation with soft lines, friendly color and simple painting style, bring a fresh and warm feeling. His worksrange from plane to three-dimensional.

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Why Put Art on Things?

Art gives an everyday object a story, a point of view, and a reason to be remembered. For brands, artist collaborations can introduce them to new audiences, build cultural relevance, and give familiar products an unexpected new identity. For artists, they create new ways for their work to travel beyond galleries and become part of people’s everyday lives.

The best collaborations don’t simply place artwork on a product. They bring two different worlds together to create something neither could have made alone.

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OOi x Match Group

Odd One In partnered with Match Group on its 2025 back-to-school campaign, developing a custom artist-designed figurine blind box experience that generated over 8 million impressions across social media and digital platforms.

OOi x Art Basel

Odd One In served as a production partner for Art Basel during its June 2026 fair in Basel, supporting the development and execution.

OOi x Google

Odd One In partnered with Google Play for its 2026 San Diego Comic-Con activation, creating an exclusive blind-box figurine collection featuring Taiwanese artist Shih-Han Huang.

OOi x Galleries

Odd One In has been collaborating with artists and galleries across the world, particularly in Japan and Korea, to develop collectible merchandise and exhibition objects for solo shows, with more details to be announced soon.